Citation: Cheslock, John J., and David B. Knight. "Diverging Revenues, Cascading Expenditures, And Ensuing Subsidies: The Unbalanced And Growing Financial Strain Of Intercollegiate Athletics On Universities And Their Students." Journal Of Higher Education 86.3 (2015): 417-447. Academic Search Premier. Web. 13 Oct. 2015.
Summary: The article discusses the cascading effects of college athletics and how the effort put into athletic programs outweighs any benefits. It talks about a vicious cycle, where colleges will expend more and more money for athletics hoping to generate a worthwhile profit, leading to overall financial unsustainability.
Authors: John J. Cheslock and David B. Knight
Key terms include: revenue divergence, expenditures cascades, subsidies, college, athletics, and apparently economics of higher education, intercollegiate athletics, and organizational theory
Quote: "A major question underlying our model is the sustainability of the intercollegiate Unbalanced and Growing Financial Strain of Athletics 419 athletics system, as the subsidies required to support less prominent athletic programs are large and growing. As we reveal in this article, student fees and institutional subsidies can sometimes exceed $1,000 per student. If these subsidies continue to grow and/or the financial situations of these institutions and their students deteriorate, substantial resistance to these subsidies may build" (419) pertaining to one aspect of athletics which is unsustainable
"The growing affluence within the United States, especially among the wealthiest members of society, in combination with new revenue generating strategies employed by athletic programs, also led to major revenue gains. Premium seats at sporting events were increasingly provided only to those individuals who donated large sums of money to the athletic program. Especially passionate fans were given the opportunity to donate even more money to receive invitations to banquets and receptions, public recognition in athletic program materials, premier parking for athletic events, and special access to coaches and players, among other incentives (Clotfelter, 2011)" (422) pertaining to the benefits college athletics do generate
"Frank and Cook (1995) note that self-reinforcing processes (i.e. positive feedback loops) are important elements of many winner-take-all markets, and we believe these types of feedback loops are central to the case of intercollegiate athletics" (424) pertaining to how college athletics leads to a vicious cycle of unsustainability
Value: I believe this article will give me the numbers I need and help me outline some of the key issues I want to address in my paper, although I dont think I want to make the entire thing about only the revenue aspect of college athletics. I also want to talk about how college athletics can cause a strain on student athletes academically and mentally/physically and try to link that back to privatization. I'm not sure yet.
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